Ojasweb Birthday Goodies - Ojasweb Digital Academy

About Course

This course is a bundle of 5 video courses that cover different topics in digital marketing, freelancing, and personal development. You will learn various strategies and techniques that will help you improve your skills and achieve your goals in your professional and personal life.

How to master Google Display Advertising and create effective ads that attract and convert customers.
How to master Google Search Advertising and drive targeted traffic to your website using search ads.
How to grow your YouTube channel and increase your views, subscribers, and engagement.
How to acquire digital skills in just one hour and become more productive and efficient in your work.
How to acquire high-paying clients as a freelancer and build a successful freelancing career.

Course Content

Google Display Advertising Mastery

Before You Begin

01:52
Introduction

01:58
Understanding the Google Display Network Advertising

04:02
Differences Between GDN Advertising And Search Advertising

06:06
When To Use GDN Advertising

03:32
Policies Governing Google Display Network Advertising

02:43
Different Objectives and Goals Of Google Display Advertising

04:23
Understanding The Google Smart Campaigns

04:21
Bidding Strategies For GDN Campaigns

04:24
Creating Your First GND Campaign

08:26
Creating Ad Group And Ads For Your Google Display Campaign

06:25
Creating Responsive Display Ad

05:47
Previewing Your Responsive Display Ads

02:44
Important Thing to Know When Creating Ads For Existing Ad Group

03:47
Uploading Banner Ads On Google

04:26
Various Targeting Options Available For Google Display Campaign

03:03
Understanding Google Ads Audiences

10:27
Understanding Content Targeting On Google Display Network

04:06
Audience And Content Targeting (Update)

02:34
The Differences Between Content and Audience Targeting

03:42
GDN Targeting By Topics

04:36
How To Upload Customers Data In Google Ads

05:43
Excluding Placements From Your Campaigns – Ad Group and Account

04:22
Gmail Ads And The Setup Process

09:14
Gmail Ads And The Setup Process (Updated)

07:46
Exploring The Google Advertising Metrics

04:28
GDN Retargeting – What It Is?

04:37
Building Your Retargeting Audience List

07:16
GDN Retargeting – Creating The Retargeting Ad

05:39
How To Know Where Your GDN Ads Are Showing

05:41
Using Ad Extension With Display Ads

04:20
Using The Audience Insight

06:24
Basic Display Ads Optimization Tips

08:47
Setting Up Conversion Tracking

14:05
Creating A Performance Report In Google Ads

03:44
Conclusion

01:36

Google Search Advertising Mastery

Introduction Video

03:09
Google Ads Account Tour

12:08
How To Switch From AdWords Express To Expert Mode

02:15
Campaign Creation

12:34
Creating Ad Groups And Ads

11:54
Update To Ads Creation

02:11
Keywords Optimization In Google Ads

08:56
Update – Broad Match Modifier Is Gone

01:35
Adding Ad Extensions

03:36
Update – Image Extension Is Live On Google Search Ads

01:55
Demographic Optimization

04:20
Update To Demographics Optimization

03:32
How To Spy On Competitors On Google Ads

09:00
Google Ads Optimization Tips

05:12
How To Configure AdWords Button Click Event Tracking

20:22
Conclusion

02:13
Google Ads Conversion Tracking 1

07:29
Google Ads Conversion Tracking 2

08:58
Confirmation of Conversion Tracking

09:01
How To Properly Attribute Conversions To Campaigns On Google Ads

04:47
Keyword Research Tips

06:49
Keyword Research Tips – Part 2

04:33

YouTube Growth Strategy

The 1 Hour Digital Skills

Introduction

01:08
The Major Requirements

02:18
Installing The Required Extension

02:43
Analyzing A Prospect Website

03:03
Getting Started With Google Analytics

09:06
Installing Google Analytics

06:50
Sample Data In Analytics

04:07
Finding Customers

05:02
Automating The Process Of Finding Prospects

02:46
Finding Businesses That Need A Website

07:51
Get Paid To Build A Free Website For Businesses

22:00
Implementing Tracking On Your Free Website

10:36

Freelancer’s Client Acquisition Strategy

Introduction

01:12
Course Content

01:15
Who Are High Paying Client

04:55
Service Breakdown And Analysis

02:35
Importance Of Service Breakdown And Analysis

02:46
How To Identify Your Target Audience

05:56
Identify Critical Problems In Your Niche

07:11
Creating Contents Around The Critical Problems

06:05
Content Distribution

02:05
Question and Answers

03:13
Advanced Service Research For Freelancers

14:12
How To Find Services To Offer Without Any Skill

20:03
Contact Emails From Prospects

03:58
Creating Contents And Publishing On YouTube

02:25
Identifying Critical Problems

03:10
Validating The Problems With Google Searches

03:23

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About Course

What Will You Learn?

Course Content

Google Display Advertising Mastery

Before You Begin

Introduction

Understanding the Google Display Network Advertising

Differences Between GDN Advertising And Search Advertising

When To Use GDN Advertising

Policies Governing Google Display Network Advertising

Different Objectives and Goals Of Google Display Advertising

Understanding The Google Smart Campaigns

Bidding Strategies For GDN Campaigns

Creating Your First GND Campaign

Creating Ad Group And Ads For Your Google Display Campaign

Creating Responsive Display Ad

Previewing Your Responsive Display Ads

Important Thing to Know When Creating Ads For Existing Ad Group

Uploading Banner Ads On Google

Various Targeting Options Available For Google Display Campaign

Understanding Google Ads Audiences

Understanding Content Targeting On Google Display Network

Audience And Content Targeting (Update)

The Differences Between Content and Audience Targeting

GDN Targeting By Topics

How To Upload Customers Data In Google Ads

Excluding Placements From Your Campaigns – Ad Group and Account

Gmail Ads And The Setup Process

Gmail Ads And The Setup Process (Updated)

Exploring The Google Advertising Metrics

GDN Retargeting – What It Is?

Building Your Retargeting Audience List

GDN Retargeting – Creating The Retargeting Ad

How To Know Where Your GDN Ads Are Showing

Using Ad Extension With Display Ads

Using The Audience Insight

Basic Display Ads Optimization Tips

Setting Up Conversion Tracking

Creating A Performance Report In Google Ads

Conclusion

Google Search Advertising Mastery

Introduction Video

Google Ads Account Tour

How To Switch From AdWords Express To Expert Mode

Campaign Creation

Creating Ad Groups And Ads

Update To Ads Creation

Keywords Optimization In Google Ads

Update – Broad Match Modifier Is Gone

Adding Ad Extensions

Update – Image Extension Is Live On Google Search Ads

Demographic Optimization

Update To Demographics Optimization

How To Spy On Competitors On Google Ads

Google Ads Optimization Tips

How To Configure AdWords Button Click Event Tracking

Conclusion

Google Ads Conversion Tracking 1

Google Ads Conversion Tracking 2

Confirmation of Conversion Tracking

How To Properly Attribute Conversions To Campaigns On Google Ads

Keyword Research Tips

Keyword Research Tips – Part 2

YouTube Growth Strategy

Introduction To YouTube Monetization

Google Ads Account Creation

Switching Your Google Ads Account

How To Grow YouTube Subscribers With YouTube Ads

The Most Important Step In Campaign Creation

The Right Way To Create The Advert

My Results With The Strategy

The 1 Hour Digital Skills

Introduction

The Major Requirements

Installing The Required Extension

Analyzing A Prospect Website

Getting Started With Google Analytics

Installing Google Analytics

Sample Data In Analytics

Finding Customers